In the fast-paced world of sales and marketing, networking isn’t just important—it’s essential. Yet, too often, networking becomes a when I have time activity rather than a strategic priority. For professionals aiming to excel, intentional and consistent networking should be a cornerstone of their strategy. Here’s why. The Power of Connections The adage It’s not what you know, but who you know is true now more than ever. Networking isn’t just about meeting people; it’s about creating opportunities through those connections. In 2023, according to LinkedIn, 85% of jobs were filled through networking, underscoring its critical role in career...
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